Italian luxury fashion brand Dolce & Gabbana joined several other fashion brands Monday (January 31) when she announced in a joint statement with animal rights group Humane Society International that she would end the use of fur in all of her collections later this year.
People for the Ethical Treatment of Animals first mentioned D&G’s plans to give up fur and angora Wednesday (January 26).
“The entire fashion system has an important social responsibility role that needs to be promoted and encouraged,” Fedele Usai, head of communications and marketing at Dolce & Gabbana, said in the joint statement.
“Dolce & Gabbana is working toward a more sustainable future that cannot envision the use of animal fur,” Usai said in the Associated Press report on Monday (January 31).
Several other fashion brands – including Armani, Kering, Prada, Valentino, Versace, Moncler and luxury e-commerce platform Yoox Net-a-Porter – have already said they will ban the use of animal fur in their products, as part of an appeal to young consumers. , who are “increasingly sensitive to ethical and environmental issues,” the report says.
“Ending the use of fur creates a higher standard for what is acceptable in fashion,” said PJ Smith, director of fashion policy for the Human Society of the United States and The Humane Society International, in the AP report.
In its statement, D&G said it would replace the fur in its clothing and accessories with eco-friendly fur, the report says, while also working with master furriers to preserve jobs and sell their knowledge.
Related: What is a metaverse and why do we organize a fashion show?
In other fashion news, Blockchain-based metaverse Decentraland is hosting a March fashion show featuring virtual clothing, accessories and more after its luxury crypto marketplace partner UNXD recently held an NFT drop with Dolce & Gabbana.
The virtual fashion show joins other fashion-centric metaverse projects such as Balenciaga and Gucci, both of which have sold virtual designs. Nike, meanwhile, allows avatar owners to design their own sneakers.
Read also : B2B Fashion Cloud Platform Launches Model for E-commerce Product Data
Meanwhile, business-to-business (B2B) platform Fashion Cloud recently created a new model for e-commerce product data aligned with industry standards and aimed at helping merchants integrate information brands in their digital stores.
Fashion Cloud has partnered with Bte and Euretco to develop the guide, which will help the more than 17,000 merchants who use the platform to leverage product data provided by brands. About 2,000 retailers use Fashion Cloud to bring together product data from other brands.